Bajaj Irons: “Flatten Everything” Print ads*

15 04 2009

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Here is a great campaign that I found on adverbox.com. It’s a campaign by Bajaj Irons, one of the subsidaries of Indian Bajaj Corporation.

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The print ads are quite self explanatory…;o) Enjoy!

(Source:adverbox.com)

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Tata Nano: Launch Marketing Campaign*

12 04 2009

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With the official Indian market introduction of the Nano mini car, Tata have launched their advertising and online campaign.

As it needs to reach many million customers across India, some of which have not owned a car before, the campaign is centered around being informative and offers a lot of opportunities for consumer feedback. It is focused around the “useability” of the Nano in everyday Indian life, wether it is fitting a big family inside the car without any compromises or safety aspects.

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Noteworthy is the fact that Tata intelligently combines other sectors of their business with this launch. On the website you can book a car directly linked to different banking schemes from the biggest Indian banks (incl. Tata owned ones). Furthermore you can purchase or win a Tata Indicom NANO mobile phone (with phone scheme) and buy a Titan (Tata Watch company) NANO watch.

It is going to be interesting to see how this campaign evolves and how Indian consumers will react to it.

Check out:

http://www.tatanano.com

http://www.financialexpress.com/news/unconventional-ad-campaign-planned/438144/





Audi Q5: “Unbox the Box” TV ad*

26 01 2009

 

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Here is a great ad, from Bartle, Bogle & Hagerty for the introduction of the Audi Q5 in the U.K. .

Video: Audi Q5  – “Unbox the Box” TV Ad 1:10 min

Really cool execution!

Check out: audi.co.uk





T-Mobile UK: “Dance” Guerilla TV Ad

19 01 2009

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Here is the latest from T-Mobile UK. The following TV-ad premiered on Friday evening on Channel 4 in the UK

Video: T-Mobile “Dance” TV Ad – 2:41 min

With about 400 dancers T-Mobile “hijacked” the Liverpool main train station at 11 a.m. on Thursday morning and turned in to a big dancehall…really cool!

Video: T-Mobile “Dance – Rehearsal”  – 0:35 min

Video: T-Mobile “Dance” Teaser- 0:49 min

Video: T-Mobile “Dance – Reactions” – 0:45 min

Hats off to the Saatchi creatives that came up with this one! 

Check Out: Life’s for Sharing.com

(Source: Adverbox.com)





Sony Bravia: James Bond – Quantum of Solace TV Ad*

1 12 2008

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Here is a great “testimonial TV ad” that Sony produced with Daniel Craig as part of the “Quantum of Solace” endorsement activities.

Film: “Sony Bravia – Quantum of Solace” 1:03 min

Check out: www.007.com





Coldplay: Lost+ (feat Jay-Z) / Lovers in Japan – Videos

19 11 2008

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I haven’t posted music videos in a long time…but these two are really worthwhile…!

Coldplay just released the video to their latest single from the Viva La Vida album – “Lovers in Japan” (actually my favorite song of the album).

Video: Coldplay – Lovers in Japan – 04:07 min

In addition, last night Coldplay posted a video to the recently released “LOST” single, which features a version featuring Jay-Z. Pretty cool!

Video: Coldplay – Lost+ (feat. Jay-Z) 04:46 min

Check Out: Coldplay.com





JCDC: LEGO Fashion Show*

18 11 2008

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If you thought that Chanel Fashion Shows are impressive (which they actually are)….

JCDC (Jean-Charles de Castelbajac) presented their Spring/Summer Collection 09 in a pretty innovative “fashion” – LEGO Dolls!

Check this out:

Video – “JCDC vs Lego” – 4:27 min

And just to show you what the “real deal” looked like here are two clips of the actual Paris Fashion show….boring in comparison to the LEGO version ;o)

Video – “JCDC S/S 2009 – I” – 6:24 min

Video – “JCDC S/S 2009 – II” – 6:27 min

Check Out: JCDC.com

(Source: Adverblog.com)