HUMMER UK: H3 The ultimate boy’s toy*

5 04 2008

Here is a really cool Guerilla PR Stunt. HUMMER UK have launched the first right hand drive version of the H3. To do so they created a giant – like no other – toy box and placed it infront of a TOYS R US store.

To further promote the all terrain functionality of the H3, Hummer UK decided to build a remote controlled version of the real car and have people test it for real…pretty cool!

Visit: www.hummer.co.uk