NBA: “Amazing” Campaign*

23 11 2007

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For the start of the 2007/08 season the NBA has created a new “brand campaign” themed “NBA. Where Amazing happens”.

The key elements of the campaign are three TV commercials that feature all of the “Amazing” things that have happened

in former NBA Seasons – a treat for all of you NBA fans out there.

 

Anticipation

 

Heart

 

Immovable

 

The other key element is the nba.com/amazing website that features all of the fan related online tools such as fantasy, highlights, podcasts, …

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Related Post: https://vook.wordpress.com/2008/03/31/nba-amazing-campaign-part-ii/ 

Visit: nba.com/amazing

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3 responses

31 03 2008
nba: “Amazing” campaign part II* « ocean of knowledge*

[…] NBA have extend their “amazing” campaign by a number of new TV ads, featuring individual players and promoting the Eastern and Western […]

13 05 2008
NBA Amazing: There can only be one campaign* « ocean of knowledge*

[…] an extension to their NBA Amazing campaigns (Season/Playoffs) the NBA have now launched a […]

12 12 2008
Astabassa-it

The greatest web site on the net

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