Renault Germany: “Crash-Ballet” TV Ad*

30 10 2007

Here is an amazing car ad from Renault Germany. Great execution and slam-bang on their “Saftey” positioning.

The Caption:

“The safest ensemble in the world. 8 models with a 5 star Euro NCAP rating.”

Here is the Making-of:

Hats of to the creative- and production-team that brought this ad to live one of the best car ads that I have seen over the last few months.

Visit: www.sicher.de

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