Erbert & Gerbert’s: Human Flipbook.com*

3 10 2007

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US based sandwich chain “Erbert & Gerbert’s” have come up with a great TV and online campaign to promote their stores. The creative centerpiece is a human flipbook. By using over 150 T-Shirts and applying the stop-motion-animation technic
they have created the following pretty cool TV ad:

…and here is how they’ve made it happen….

Nice little “analog” campaign!

Visit: www.humanflipbook.com 

(Source: adgoodness.com)


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