Opel: E-Flex “Flextreme” Studio Stories*

16 09 2007


In light of the reveal of their latest E-Flex concept cars, the Opel Flextreme at this years Frankfurt Motorshow. GM have created a set of studio stories with interviews with designers and engineers. All of them talk about their inspiration as well as design and technology details of the concept car.

They have a nice personal style!


Epsiode 1


Episode 2 


Episode 3


The URL at the end gm.com/studiostories implies that there will be more to see soon. Only problem is, the link leads to a general gm.com website…no other stories in sight ;o(




2 responses

17 09 2007
Ryan Eichler

Hi VJ,

Thanks for the post and comments. Glad that you liked the style of the videos. We were really trying to give an insider’s look into the GM Europe Design Center, along with track the development of the Opel Flextreme.

Sorry that the URL was confusing, we’ve got the videos posted in the right corner under “Design Studio Stories.” This is the first of a series that will track the development of GM’s latest and greatest concept cars. I’ll send you a link when we have the next set posted, I’d be interested in your thoughts.


3 10 2007
Opel: Flextreme E-Flex Studio Stories - Episode 4* « ocean of knowledge*

[…] Online Advertising and Viral Marketing Here is the final of the four Opel Flextreme Studio Stories focusing on the reveal of the car @ Frankfurt Motorshow […]

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