As an extension to their NBA Amazing campaigns (Season/Playoffs) the NBA have now launched a full
fledged NBA 2008 Playoffs campaign themed “There can only be one!”. The ads use split screen as a basis and combines the faces of the respective signature players that are or will be competing against each other in the different heats of the playoffs.
Here is a few examples, I specifically like the “Hamilton/Iguodala”and the “Howard/Paul” ones.
Video: NBA There can only be one - Bryant/Boozer -0:32 min
Video: NBA There can only be one - LeBron/Garnett-0:32 min
Video: NBA There can only be one - Hamilton/Iguodala-0:32 min
Video: NBA There can only be one - Howard/Paul -0:32 min
In addition here is a clip that gives you a bit of behind the scenes…
Video: NBA There can only be one – Making of – 01:42 min
Finally I’ve tried to pull all of them together in a You Tube Playlist that you can find here. Dunno if I got each and everyone ;o)